Sentiments, beliefs and communities, do Meme coins have “fundamentals”?

By Michael Nadeau

Compiled by: Vernacular Blockchain

Why Memes?

Beta

We like certain memecoins simply because they have high beta to Layer 1 (L1) assets. In simple terms, a small allocation to a memecoin like BONK (Solana’s cultural coin) can provide leverage to L1 assets without actually adding leverage (avoiding liquidation risk).

 Data: The DeFi Report

The signal we look for is when the 30 day (pink) exceeds the 90 day rolling beta (red – last happened on April 1st). When this happens, BONK’s average 30 and 60 day returns are 124% and 413%, respectively (medians are 45% and 57%, respectively).

Price: Bonk vs SOL

 Data: The DeFi Report

We can see that the shift in risk appetite patterns tends to be rapid, with BONK outperforming significantly over a short period of time. This highlights the importance of buying at the right turning points (which we will discuss later in the report).

BONK’s breakouts usually coincide with SOL’s +5% gain in a week. Here are BONK’s average returns in this scenario:

• Average 1-week return 26%, median 14%
• The average 30-day return is 141%, and the median is 11%.
• Average 60-day return 512%, median 27%

About 1/3 of the time, BONK actually fell – suggesting that SOL outperformance does not guarantee BONK outperformance. Still, most of these situations occurred before BONK exploded higher in late 2023.

Bonk vs SOL Correlation

As shown in the chart below, BONK is generally correlated with SOL. However, during periods when BONK outperformed (Q4 2023, Q1 2024, Q4 2024, and April this year), this correlation tended to weaken.

 Data: The DeFi Report

Key Points

BONK has a high beta to SOL over the 30, 60, and 90 day rolling periods, and the beta is even higher from an absolute return perspective. This means that BONK typically rises and falls much more than SOL – making it a high risk/high return asset.

We think of BONK as a leveraged bet on SOL, but without the leverage (liquidation risk).

We use BONK/SOL as a data example, but the same conditions apply to other “blue chip” memecoins and their relationship to L1 assets, such as PEPE/ETH.

Now let’s turn to on-chain data analysis…

On-chain data

In addition to understanding how memecoin is performing relative to its L1 pair, we also like to use on-chain data for quantitative analysis.

This can tell us the relative quality and conviction of the holder base.

Below, we compare some of the top “blue chip” memecoins to spot outliers.

Token holder growth (90 days)

Token holder growth provides insight into a token’s recent popularity and virality.

 Data: The DeFi Report

Median and average holdings

Helps us understand the median and average token holders’ beliefs. Note that some memecoin communities are more centrally managed than others. For these tokens, you’ll notice that the median holdings are lower, this is because of a large number of small airdrops distributed to many wallets.

 Data: The DeFi Report

Holders with > $1000 (%)

This again gives us a view of the holder base.

We would like to see a higher percentage of wallets holding > $1k as an indicator of interest and conviction.

Holders with > $100k (%)

This provides us with insight into the relative interest and conviction of large holders in the token, relative to the total number of holders.

 Data: The DeFi Report, Dune

Whale retention rate

With this metric, we look at all wallets that have ever held > $100k tokens and that still hold more than 50% of their peak units (to remove noise from price fluctuations).

This helps us gauge the conviction of the largest holders.

 Data: The DeFi Report, Dune

Whales: DEX Net Inflow/Outflow

Here we filter all wallets that have ever held > $100k Tokens and analyze the inflow/outflow of these wallets to DEX.

This provides us with insight into whether the largest holders are buying more tokens or exiting the project.

 Data: The DeFi Report, Dune

Other factors

In addition to on-chain data, we are only interested in memecoins that have sufficient trading liquidity and have experienced multiple pullbacks of more than 50%.

Please note that our data only looks at on-chain activity and does not include tokens held by centralized exchanges (BONK is about 20%).

For tokens that are traded on major exchanges, we like to look at the open interest. The open interest shown below is mainly from Bybit.

 Data: Glassnode, The DeFi Report

Community/Faith

Here, more crypto-native instincts come into play, involving monitoring social media activity and sentiment.

We like to filter by the “potential audience interest” of the memecoin. For example, it has to be something that is globally acceptable (like SPX6900 “disrupting the stock market” – sounds silly, but has the potential to attract attention/form a movement).

What we look for:

A good narrative + community rallying cry that resonates. You don’t have to agree with it, just see others embrace it.

Signs of strong conviction, and a sense of belonging to a community (which turns holders into evangelists).

Signs of leadership and a sense of coordination (we observe this in memecoins like BONK, SPX6900, and Giga).

Signs of cultural embedding (Pepe Meme is an example).

We are starting to notice that some communities are now promoting projects through TikTok to reach a younger group of potential crypto users.

The best memecoin communities tend to be great marketers.

Fair Value

How do you know if you are buying at “fair value”?

We think the clearest approach is to understand the relationship between realized value (a proxy for the cost basis of all tokens in circulation) and market value.

When the MVRV ratio is below 1, it indicates that holders (on average) are experiencing unrealized losses – a sign that we may be near a local bottom, assuming bullish conditions will persist.

The realized price of BONK is currently $0.0002. At the time of writing, the token is trading at $0.0000145 — suggesting this could be a good entry price.

* As mentioned before, the realized price does not take into account the token supply of the exchange platform. Based on Solscan data, we estimate that about 20% of the BONK supply is held on centralized exchanges (BN, Robinhood, Coinbase, Kraken, etc.).

MVRV

 Data: Glassnode, The DeFi Report

kinetic energy

In the absence of fundamentals, another way to assess “fair value” is to look at momentum indicators.

Relative Strength Index (RSI)

RSI helps us understand whether a token is overbought or oversold in terms of recent momentum.

• An RSI near or below 30 indicates an “oversold” condition.
• An RSI approaching or exceeding 70 indicates an “overbought” condition.

 Data: The DeFi Report

Moving Average

Another way to view near-term momentum is to analyze price relative to key moving averages. We look to buy strength when price breaks above key support areas, but only if we have confidence in the 3-6 month timeframe.

 Data: The DeFi Report

Google Search

Finally, analyzing Google Trends and other social sentiment indicators can help us understand when to buy/sell.

 Data: Google, The DeFi Report

Liquidity cycle/macro

We must mention that memecoins are at the far end of the risk spectrum. It is well known that BTC is dependent on liquidity conditions, and memecoins even more so. A favorable liquidity/economic environment, combined with a return of “risk-on” sentiment and “animal spirits”, is key to your allocation to memecoins.

Summary

Putting it all together, you get a framework that covers:

Why we like certain memecoins (beta) as a very small part of the portfolio.

How to identify memecoins with strong fundamentals (on-chain data).

How to measure “fair value” (MVRV).

When to buy (inflection point/macro/momentum).

When to sell (Momentum/RSI).

Of course, this does not make the framework infallible. There are no easy rewards in investing. Outperformance can only come with higher risk.

Still, having a system in place should help you navigate this wild west of memecoins.