Ethereum, Bitcoin, XRP… Institutional Flows Are Intensifying On Binance

As markets waver and prices oscillate like weather vanes in the midst of a mistral wind, some signals suggest that bitcoin holders remain confident. Attention has turned to exchanges, these thermometers of crypto confidence. And this time, it is the on-chain data from platforms like Binance that has been scrutinized, analyzed, dissected. The result: unusual behavior in an uncertain context. The largest investors are not unloading. They are anchoring.

Bitcoin Influx: Binance Attracts Heavyweights of the Market

Binance, in the midst of regulatory and media turmoil, remains the epicenter of a large-scale asset ballet. We’re not talking about jittery day-traders here, but rather what is called in jargon: the “smart money“.

Between the end of March and the end of April, three massive transactions caught the attention of CryptoQuant analysts. One of them concerns 60,813 ETH transferred to a wallet, probably institutional. Another? 1,500 BTC moved to Binance in mid-April. And also: 200 million XRP tokens changed hands. This is no small matter. These movements are not made blindly.

The numbers are stubborn, and Binance shows a 50% market share of bitcoin spot volume in Q1 2025. This hegemony is no accident. Especially since the exchange manages more than 250 million users and 140 billion dollars in client assets.

According to analyst oinonen_t, “bitcoin investors on Binance seem to hold onto their assets during high volatility periods“. He adds:

This behavior reflects long-term loyalty, even amid volatility.

So there is indeed a strategy behind this apparent inaction. And Binance, despite headwinds, remains the place where moves are made.

Smart Money: Why They Choose Binance, Supported by The Numbers

It’s not just a comfort reflex. It’s a method. Because behind every massive transfer, there is a well-oiled mechanism, a clear reading of the field. Today, Binance acts both as the tower and the control tower for seasoned investors.

The numbers speak for themselves:

• +35,000 BTC deposited on Binance in 30 days, versus a global decrease of reserves on other platforms;
• 200M XRP moved to an institutional wallet according to CryptoQuant;
• 50% of the global BTC spot volume on Binance in Q1 2025;
• 250M users and $140B in client assets.

At this scale, preference for Binance cannot be a coincidence. Especially when other crypto exchanges are seeing their balances melt away.

And the message becomes clear: Binance inspires confidence, to the point of being viewed as a strategic execution hub. CryptoQuant summarizes the trend:

Smart money prefers Binance for execution.

The most striking? These flows are not driven by selling. They reflect a willingness to hold. And therefore to wait. The signal is clear: something is being prepared. And the biggest players have chosen their reef.

Underlying this dynamic, recent studies have highlighted the rise of Gate.io and Bitget, platforms now in challenger positions. Binance shows some signs of fatigue. Yet the data from CryptoQuant go against this: they show a growing concentration of flows toward Binance. This is enough to reignite the debate about who really holds the keys to the next phase of the market.

DISCLAIMER

The views, thoughts, and opinions expressed in this article belong solely to the author, and should not be taken as investment advice. Do your own research before taking any investment decisions.